Jeff Francoeur should probably grab the goods a little less.
That’s if he wants to keep that image of his squeaky-clean. And it appears he does, wanting to take his good looks, home-grown status and talent and package them together to play corporate pitchman.
He switched agencies to Career Sports last December and wants to expand his major deals beyond Delta Air Lines, Under Armour and Mizuno, reports the Atlanta Business Chronicle. He’s thinking Coke, Home Depot and Chick-fil-A.
The son of a DeKalb County school administrator who married his high school sweetheart, his all-American charm seems almost too good to be true.
Career Sports’ Molly Fletcher described Francoeur as a “local hero” and “an all-American guy” who is “very, very smart and very likable and transcends gender and ethnicities.”
She said Francoeur is as marketable to a 23-year-old man as he is to a 55- or 65-year-old woman. Fletcher’s strategic plan for Francoeur is to find “brands and companies that we want to be with for a long time” that can “grow together like marriages.”
Uh, Molly. Don’t forget the gays. Where we go first, everyone else tends to follow.