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Financially-strapped YouthPride continued its push for last-minute donations on Wednesday, asking supporters to donate $40,000 by year’s end to keep the agency’s doors open—an amount that has shifted from $25,000 to $50,000 in recent weeks.

The latest push started in mid-December when YouthPride Executive Director Terence McPhaul (top photo right) said the agency needs $40,000 by Dec. 31 to avoid closing 60 days later. On Wednesday, YouthPride reiterated that goal in an email to supporters titled At YP Human Lives Matter Before and After the Holidays. In it, the group claims to have prevented 27 suicides in 2011.

Here we are at the close of yet another eventful year. With the holidays, family, friends, and work it’s not hard to find yourself in a total frenzy. Not to worry, there is still have time for you to make a tax-deductible gift to YouthPride before December 31st. As you know, YouthPride has a $40,000 goal to reach by the last day of the month.

But the email message did not mention McPhaul’s statement that YouthPride would close if the fundraising goal wasn’t met.

In a statement earlier this month, board President Jordan Myers said the financial shortfall was due to lower donor and grant revenues. But he did not state that the group faces closing or include a specific fundraising goal. In a post to Facebook, though, Myers said YouthPride needed to raise $25,000 in a week.

YouthPride in Atlanta provides COMPLETELY FREE services to LGBTQ youth. We need to raise $25K in the next week. Get out your check book and send a donation. Checks are best, since online takes longer to process. YP is the only family many of our youth have. PUT THE WORD OUT! YouthPride needs YOUR help. Go to www.youthpride.org for our mailing address and additional info.

YouthPride says on its website that it pays $50,000 a year to rent its expansive facility on Edgewood Avenue in Inman Park. Also on its site, the agency lists the “donation of a 7,000 to 20,000 sq. ft. building” as the top item in a 10-piece “Wish List.” The wide-ranging list also includes “financial gifts of $1 to $1,000,000 (and beyond)” and “celebrities to support LGBTQQ youth programs, as much as the LGBTQQ youth support them.”

Also on the site is information on two fundraising efforts – Good Gays Give and All for 1 and 1 for Pride. Neither program has been mentioned in recent fundraising pleas from the agency. All for 1 launched in October 2009 and continued through November 2011, according to the website, while it’s not clear when Good Gays Give started.

The group says it provides counseling and suicide prevention services to 300 youth each year and receives 5,800 visits per year. The agency is open is six days a week and staffs a helpline.

McPhaul told the GA Voice that the funds are needed to replace $67,000 in funding they didn’t receive from United Way and Fulton County.